Align your marketing strategy to your business objectives
Marketing is about meeting your customer’s expectations.
Far too often, businesses build their marketing strategy backwards, starting with their tactics. But that simply drains your time and budget.
For marketing to work effectively and earn its “seat at the table”, the strategy must start from the business’ overall objectives.
I help businesses align their capabilities and resource with their requirements.
Sadly, that new TikTok account isn’t going to change your business by itself. It must form part of an effective overall strategy.
I can help you find the right starting point, then build a strategy which will make a real difference.
NEMC’s Strategic Consultancy Service starts from your business’ goals to create a marketing strategy which is fully aligned and highly effective.
A strong brand can be the difference between making a sale and losing it to a competitor.
Ultimately, it comes down to being your target market’s choice when the all-important buyer journey is underway.
Have they heard of you? Are you even represented in the conversation? Are you convincing? Are you worth their time or money?
Let’s talk strategy
Together, we will answer these questions and discover what it takes to win in your sector.
What to expect
Discovery
Building mutual understanding of your business and your market. Likely to involve a research project and a workshop visit with your team.
Positioning
Together, we can agree a point of difference for your brand and decide on the priorities for your marketing strategy.
The Plan
A marketing strategy to give you a competitive edge and support the delivery of your business plan, supplied by NEMC.
Bespoke pricing provided per project.
Reach out for a chat
It can be daunting to build a strategy from scratch. A quick chat about what the process looks like will give you useful insight and help you decide on your direction.
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